In today's world, your digital presence impacts your success more than ever before. Having a strong online presence helps to build trust with potential patients.
So, how can you achieve this?
There are several strategies you can use to make a good impression online:
- Having a Website
- Being Listed on Review Sites (Google Business, Doktor Takvimi, Doktor Sitesi, Yelp…)
- Using Social Media
- Creating a Blog
Having a Website
Before booking an appointment for dental and oral treatment, people want to have detailed information about your clinic, services, and team. In a way, your website is your CV. With a professionally designed website, you can answer frequently asked questions and provide information to those looking to access your treatments.
Being Listed on Review Sites
The majority of patients don’t make a decision to book an appointment without first reading reviews about practitioners. The experiences of those who have undergone treatment play a critical role in potential patients choosing you. The more positive reviews you have online, the more reasons patients will have to choose your clinic.
Using Social Media
Social media is one of the best ways to build organic relationships with your patients and nurture those relationships. Involve your patients in your life. By actively using accounts on platforms such as Facebook, Instagram, and Twitter, you can develop effective communication with your patients.
Creating a Blog
It’s very important for your website to have a blog page. Through a blog, you can share content about dental health, industry updates, or developments at your clinic to keep patients informed. These posts not only help you to achieve a professional appearance, but they also improve your Google search ranking.