What You Need to Know About Clinic Financing

One of the most important factors affecting your success in dentistry is financial management. If you can't manage your clinic financially, you won't be able to sustain its operations.
Written by
Nisa Atıcı
Published on
October 13, 2021

There are many factors that influence your success in dentistry, and one of the most important is financial management. If you cannot manage your clinic’s finances effectively, you won’t be able to maintain its operations. Running a dental clinic may seem challenging, but as long as you take the right steps and precautions, minimising costs and maximising profits is not as difficult as it may appear. However, to achieve this, you must be organised and make smart financial decisions. In this article, we will outline the key areas that dentists should focus on to optimise their clinic’s financial health.

Track Key Performance Indicators

By monitoring the parameters that play a crucial role in affecting your profits, you can keep daily and monthly finances under control. Among the most important to monitor are your profit and loss statements.

  • Fixed expenses: Costs that do not change from month to month (electricity bills, rent, loan repayments, salaries, etc.)
  • Variable expenses: Costs that can fluctuate based on your monthly production (laboratory bills, equipment maintenance fees, etc.)
  • Patient statistics: New patients, daily patient numbers, and cancellation rates
  • Offered treatments and acceptance rates
  • Number of scheduled appointments
  • Patient payments

Be Cautious When Investing

It’s true that you have to spend money to make money. But do you know where you should invest to improve your clinic’s revenue? You must make these investments not only to ensure patient satisfaction but also to enhance your online visibility.

  • Offer discounts on certain treatments to increase patient satisfaction. This will encourage your patients to recommend you to others.
  • Participate in social responsibility projects and volunteer events, which will increase your visibility and attract more people to your clinic.
  • Invest in technology to improve your clinic.
  • Work with qualified staff who build good relationships with patients and help them.
  • Boost your clinic’s online visibility by giving special attention to local SEO, ensuring that people in your area who need dental care can find you.

Choose a Cloud-Based System

Even if you have an accountant to advise you on financial matters, you still need to provide them with the concrete data required to assess your clinic’s financial situation. By using a cloud-based system, you can easily track income, expenses, and other financial information, allowing for a better evaluation of your finances.

Pay Attention to Your Pricing

To keep your clinic running smoothly, your income must exceed your expenses. To achieve this, you need to price your services wisely. A critical mistake made by many clinics is not adjusting their fees in line with the annual inflation rate. As your costs rise in parallel with inflation, failing to adjust your pricing will lead to a poor financial outcome at the end of the month. Patients may not appreciate sudden price hikes, so it’s advisable to spread any increases over time to make them more acceptable.

Don’t Neglect Maintenance Expenses

Just like furniture, the lifespan of equipment is limited. Patients do not want to encounter worn-out chairs when they visit your clinic, so you must be diligent in this regard. Regularly check your equipment and replace or repair items as they wear out. Allocating a separate budget for equipment renewal and maintenance will also benefit your financial management.

Manage Routine Expenses

You should be aware of your clinic’s fixed monthly expenses. These include rent, electricity, water, telephone, internet, and staff salaries. Fixed expenses indicate the minimum amount your clinic needs to earn. Do not include high-cost equipment, materials, or annual maintenance and repair costs in your monthly budget; instead, create a separate budget for these.

In conclusion, we know that your primary goal is the health and satisfaction of your patients. However, one way to ensure patient satisfaction is by taking good care of your clinic. And to do this effectively, you need to pay close attention to your clinic’s financial management.

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